Fashion Nova and Afterpay announce a new partnership just in time for fall shopping

New YorkAnd September 23, 2021 /PRNewswire/- Postpaid (ASX:APT), the leader in “buy now, pay later” payments, announced today that it has partnered with Nova fashionA leading e-commerce fashion platform, offering shoppers a more flexible way to pay – just in time for the fall shopping season. Now, consumers who shop Fashion Nova online will have the option to pay responsibly with Afterpay at checkout, in four interest-free installments.1.

The addition of Fashion Nova comes after a very successful year-end for Afterpay, as the company’s customer base was in North America It has grown to nearly 20 million – with 90% of orders placed by repeat customers2. Afterpay’s customer base is largely Gen Z and Fashion Millennials, and in fact, Generation Z represents the fastest growing demographic on the platform. The partnership is a joint effort by brands to make fashion more accessible to these young consumers.

Fashion Nova values ​​access and affordability – it’s part of the foundation on which the company is built. Founder and CEO Richard Sajian He said, “We always pride ourselves on providing consumers with easy and affordable access to modern styles. Partnering with Afterpay enables our customers to purchase their favorite looks in a seamless and convenient way.”

Zaher Khoja, general manager after North America payment, He said, “As we head into the fall and the busy holiday season, it is the perfect time to bring Fashion Nova to the Afterpay platform as shoppers look to refresh their wardrobes. This partnership stems from our shared desire to cater to the powerful consumers of Generation Z, who prefer to spend their money responsibly and pay over time. with Afterpay.”

Fashion Nova joins Afterpay’s already extensive network of nearly 100,000 global retailers, allowing customers to receive items instantly and pay over time, without repaying debt or paying interest. Merchants benefit from the company’s highly engaged customer base, the Afterpay store directory generates an average of 1 million merchant referrals globally per day3.

About Afterpay Ltd.
Afterpay Limited (ASX:APT) is changing the way we pay by allowing customers to purchase products instantly and pay for their purchases in four installments, always without interest. The service is completely free for customers who pay on time – helping people spend responsibly without incurring interest or extended debt. From June 30, 2021Afterpay is served by nearly 100,000 of the world’s favorite retailers and nearly 20 million customers who have signed up North America lonliness4.

Late payment is currently available at AustraliaAnd CanadaAnd New ZealandAnd United State and the United kingdomAnd FranceAnd Italia And Spain, where it is known as Clearpay. Afterpay is on a mission to provide a win-win economy.

About Nova Fashion
Fashion Nova is the world’s leading clothing and lifestyle brand. It is known for providing the season’s most sought-after styles to millions of people around the world, which earned it the title of the #1 Most Searched Fashion Brand on Google in 2018. Angels Headquartered with 5 retail stores around Southern CaliforniaFashion Nova sells collections for women, men, curve and kids. It’s a pop culture phenomenon, reaching over 25 million followers on social media, including celebrity fans and collaborators.

1 Late fees may apply. Eligibility criteria apply. See for full terms.

2 Results announced in fiscal year 21

3 Results announced in fiscal year 21

4 Results announced in fiscal year 21


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